There are TWO kinds of small business owners:
1. The ones who passively WAIT for customers to FIND them;
2. The ones who actively RECRUIT customers by INFORMING and EDUCATING them about their business.
Which small business owner do you think has a better chance of succeeding?
Why does a small business fail?
According to the Small Business Administration (SBA), 20% of new small businesses fail in their first year of operation. Only 50% of the remaining make it past five years and only 1 out of 3 make it to ten years.
The number ONE reason a small business fails, according to Forbes, is “No Market Need”. In other words, the community had no need for what the business was selling.
With all due respect to Forbes, we don’t completely agree. We argue that while having a product or providing a service that is needed by the community is important, equally important is the need to inform and educate the community about the services or products provided by the small business.
How can web design and web marketing help your small business?
There is a vast population of potential clients that are looking for what your business sells. Let us REPEAT that in different words. There are a LOT of people looking for what YOUR business is selling. BUT they don’t know that your small business exists and THAT IS WHY your business needs web design and web marketing.
You CANNOT win if you are NOT even in the game. According to a recent survey published by Statista, 40% of consumers bought products or services via online shopping SEVERAL times each month, 20% of consumers bought EVERY week, 15% once a MONTH and 23% SEVERAL times a year. That is a LOT of people buying products and services from their computers. THAT is how web design and web marketing can HELP your small business.
Call us at (844) TREBORA (873-2672) and let us show you what we can do for your small business web design and web marketing.